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Studies and Experiments

The Bobo Doll Experiment

Behavioral Psychology

In 1961, with follow-up studies in 1963 and 1965, Albert Bandura divided 72 Stanford nursery-school children into groups that watched an adult model act aggressively or non-aggressively toward an inflatable Bobo doll, or saw no model. Mildly frustrated afterward, children who had watched the aggressive model were far more likely to imitate physically aggressive behavior toward the doll. The results were widely credited with helping shift academic psychology's focus from pure behaviorism toward cognitive psychology.

Facts
Key Finding
Children who observed an adult behave aggressively toward a Bobo doll were significantly more likely to imitate that aggression than children who saw a non-aggressive model or no model, demonstrating observational learning. 2
Study Year
1961 2
Method
Study Design
Randomized Controlled Trial 1
Participants
Human Children 1
Connections

Associated With

The Bobo doll experiment is the classic empirical demonstration of Bandura's social learning theory.

Source Wikipedia: Bobo doll experiment

Conducted By

Source Wikipedia: Albert Bandura

In Branch

Sources
1. Wikipedia: Bobo doll experiment
Wikipedia
  • Wikipedia summary: The Bobo Doll Experiment
    In 1961, with follow-up studies in 1963 and 1965, Albert Bandura divided 72 Stanford nursery-school children into groups that watched an adult model act aggressively or non-aggressively toward an inflatable Bobo doll, or saw no model.
  • lead section, study-design
    The most notable variation of the experiment measured the children's behavior after seeing the adult model rewarded, punished, or experience no consequence for physically abusing the Bobo doll.
View the Source
2. Wikipedia: Bobo doll experiment
Wikimedia Foundation
  • study description
    1961 (with follow-up studies in 1963 and 1965)
  • Associated With: Social Learning Theory, Article body, section connecting the experiment's findings to social learning theory
    Social learning theory proposes that people learn largely through observation, imitation, and modelling. The Bobo doll experiment demonstrates that people learn not only by being rewarded or punished but they can also learn from watching someone else being rewarded or punished.
Wikipedia: Albert Bandura
Wikimedia FoundationConducted By: Albert Bandura, Research section
Quote, Conducted By: Albert Bandura, Research section
He was responsible for the theoretically influential Bobo doll experiment (1961)
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