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Psychological Phenomena

Zero-Risk Bias

Decision-Making and Judgment Biases

Zero-risk bias is the tendency to prefer eliminating one specific risk completely, even at a comparatively high cost, over an alternative that would achieve a larger overall reduction in risk. It appears especially in decisions concerning health, safety and the environment, and its influence on decision-making has been documented in surveys that present people with hypothetical risk-reduction scenarios and ask them to choose among them.

Facts
Core Claim
Zero-risk bias is the tendency to prefer completely eliminating one specific risk over an alternative that would produce a larger overall reduction in risk. 1
Classification
Type of Phenomenon
Cognitive Phenomenon 1
Connections

In Branch

Source Wikipedia: Zero-risk bias

Open Questions

Sources
1. Wikipedia: Zero-risk bias
Wikimedia Foundation
  • Wikipedia: Zero-risk bias, lead paragraph
    Zero-risk bias is a tendency to prefer the complete elimination of risk in a sub-part over alternatives with greater overall risk reduction.
  • lead section, phenomenon-kind classification
    Zero-risk bias is a tendency to prefer the complete elimination of risk in a sub-part over alternatives with greater overall risk reduction.
  • In Branch: Cognitive Psychology, Categories
    Wikipedia article 'Zero-risk bias' is filed under Category:Cognitive biases.
View the Source
Open Questions (1 open question)
In what year was zero-risk bias first described or named as a distinct concept?

The cited Wikipedia article cites Baron, Gowda and Kunreuther (1993) and Viscusi, Magat and Huber (1987) as early studies documenting the effect, and an economics study by Kunreuther (1991), but does not state in what year the bias itself was first named or described, and the 1987 study title does not use the term.

What would resolve this A citable source naming the specific year or publication where the term zero-risk bias was first coined.
Wikipedia: Zero-risk bias
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